Concept crti

For the next session we will have to present our concept and so Ant has made some boards that show all our research so far and what we have been able to gather. 

After doing the research we discovered al lot about there prices and so we derived at our concept shown below. Written by Ant.  

Campneys, their prices and their offers. We've used this research to arrive at our concept, due to the high prices, and existing 35-65 female audience, it's difficult to attract 16-25 year olds. So instead, we've decided to target the parents, who could afford the weekend, and use it as treat for their son or daughter, perhaps for doing well in an exam, or a reward for their hard work, a chance to relieve stress, and take some time off, which they deserve. Of course this is still in development at this stage, but it's what we have so far.