The book i presented to the group is shown below:
The feedback given
Strengths
- The use of catergorising them
- Colour code works well
Areas for improvements
- Needs more information on the bikes, ie what terrain can they ride on, how much they cost ect
- If you want to show catorgorising you need to have a range withing that category
- Experiment with different layout ideas
- Get rid of the black box around the images
Considerations
- Maybe more of an urban, hand rendered style rather than clinical
- Make a point of the title, enlarge and make it the first thing you see, the text and then have only maybe one enlarged image of the bike without a background
- Look at other bike publications? Not too sure how you could work due to certain aesthetics.
- Perhaps you could centralise the text
- Maybe an image on the front cover?
More feedback given
- I defiantly think there should be more body copy because at the moment it doesn't look balanced
- Consider working with both throughout your publication, it would also be worth trying out different sized images instead of filling each page
- You could brand a new bike range or do something relating to an event, Tour De France
- There needs to be more information maybe listing the bikes and why they fit within that caterorgory? I think that close up of the special features that make it that category
- I think you should brand a certain caterogory of bike (logo, tage, signs, manuals) Biking event!
- I think the colours are a good range although, i think they could be nicer tones, although this maybe due to the print
- Defiantly have more information on each page
- Yes have different variations, maybe images of where the bike will be used.
- You could make a giant infogrpahic ?
- Hold a cycling event?
- The layout of the book can be a lot more creative, for instance, think of the biological poster that we used to see at school
- This could help you layout your images of the bikes in a more diverse way
- Get rid of the border around each image
- Some of the colours work together, but not all, i suggest you go on, illustrator under 'window tab', 'Kuler' and look up different swatches that work for the bikes
- The next part of your brief could be selling and branding a selected bike, i.e: if you chose a racing bike, how would you brand it to your audience? People who race in competitons. How would you get them to buy it?
Action Plan
I think i am now going to start looking into other layouts and get what images i want to use sorted, some feedback i got back a lot was that i should have more content so im going to right some more, and look into what other aspects i could right about each bike, i think i am also going to try and vectorise each bike, this will then emphasise each of the amazing shapes and intricate detail on a bike.
I am also going to look at other possible layouts i might be able to use, maybe some that will look into the main aspects of each type of bike.
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