- Modernism and Modernity is the process of rationality and reason.
- Modernity - New modern experience, formed around the city
- Caillebotte - Impressionist One of the first people to start modern techniques i.e photography
- Paintings- modern world, difference between class, new forms of individuality
- Technology - kaiserpanorama a viewing station, new obsession with tecnology
- Life becomes more mediated - Max Mordue
- Modernism emerges out of the subjective response of artists/designers to: Modernity
- Threat of photography, way of documenting, starts to take over from photography, makes you feel more in control.
- Science and technology become more linked
Modernism in design
- Anti historicism, to look forward invent new styles
- Truth to materials
- Form follows function
- Technology
- Internationalism
Great exhibition - 1851
- Simplicity
Adolf Loos 1908 - Ornament is crime
- Truth to materials, simple geometric forms, never become dated
Bauhaus
- Modern education
- Modern building, functional, comes before look, the building is a box to maximise the space, simple concrete.
- Own typeface, sans - serif create din modern era
- Stripped down, simplicity of process
Internationalism
- A language of design that could be reorganised and understood on an international scale
- Herbert Bayer, ditch capitals, strip everything back
Summary
The term modern is not a neutral term, it suggests novelty and improvement
Modernity ( 1750 - 1960? ) social and culture experience
Modernism - The range of ideas and styles that sprung from modernity
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